In our search for the best healthcare reputation management software, we tried out dozens of different platforms.
After reviewing each platform carefully, we made a shortlist of the top 7 tools medical practices can use to manage their online reviews and reputation.
How we chose these tools
We spent 100+ hours researching and testing healthcare reputation management software to build this list.
We started with a broad pool of tools, then narrowed it down based on criteria that matter most to medical practices managing their online reputation:
- Review platform coverage: A tool is only as useful as the platforms it monitors. We prioritized software that tracks the review sites patients actually use, including healthcare-specific platforms like Healthgrades, Vitals, and Zocdoc.
- Healthcare-specific features: General reputation management tools don't always account for the nuances of healthcare. We looked for platforms that understand the industry, whether that's HIPAA-aware workflows, support for provider-level review monitoring, or integrations with healthcare directories.
- Review request automation: Manually following up with patients after every appointment isn't realistic. We evaluated each tool's email and SMS automation capabilities, including how easy it is to set up campaigns and how much control practices have over timing and messaging.
- Ease of use and setup.:A tool that takes months to implement or requires dedicated IT support isn't practical for most medical practices. We factored in how quickly each platform can be up and running, and how intuitive it is for non-technical users.
1. LocalImpact
LocalImpact is a healthcare reputation management tool designed to help healthcare organizations manage their online reviews across 27+ review platforms, including Google, Healthgrades, Vitals, and Zocdoc.
It allows you to read and reply to all the reviews you get from one place.
LocalImpact offers a review widget you can use to showcase top patient reviews on your website.
You can also use it to set up automated email and SMS review request campaigns to ensure every patient gets asked to leave a review.
What we like
LocalImpact’s AI review response feature can save you dozens of hours every month by speeding up review replies.
What users say
Users consistently praise LocalImpact for its simplicity and affordability. Many highlight how quickly the platform integrates with their existing websites and how the automation saves hours of manual work each week.
"It helps me collect, manage, and showcase customer reviews in one place without the need for complex setup or coding. The automation saves hours of manual work, freeing me to focus on running the business."
Pricing
LocalImpact offers a free 14-day trial you can use to test out the platform. Paid plans are priced as follows:
- Essentials ($19/month)
- Growth ($49/month)
- Agency ($99/month)
Improve your online reputation
Use LocalImpact to manage and improve your practice's online reputation with ease.
2. Yext
Yext’s review platform allows you to manage all patient reviews from one place. And assign reviews to specific team members.
There’s also the option to filter through reviews based on rating, date, and keywords. You can even categorize reviews using labels or set up labeling rules.
Yext also supports AI-generated review responses. And gives you the option to set up custom response guidelines to ensure all AI-generated responses fit your brand’s tone and voice.
The platform can also send you email and SMS notifications when your business receives a new review. Or, you can opt for getting a daily, weekly, or monthly digest delivered to your email inbox.
What we like
Yext automatically identifies trends and customer sentiment in patient reviews so that you can spot issues quickly and take action.
What users say
Yext users consistently highlight the platform's ease of use and how smoothly it centralizes review management across multiple platforms. The AI-generated response feature is a particular favorite, with many users crediting it for meaningfully reducing the time they spend on replies.
"I use Yext to manage our online reputation and it solves the problem of managing multiple publishers. It's user-friendly with links for self-help and account manager support, and I like using Generative AI to respond to reviews faster."
The most common complaint is that the platform can be overwhelming for new users, with several reviewers pointing to a cluttered interface and steep initial learning curve.
Cost also comes up regularly, especially for businesses managing multiple locations.
"I'm never really sure if the information for our stores is being put out on all the sites. Customer support is unhelpful and I'm never clear on who my contact is."
Pricing
Yext doesn’t list its pricing publicly. You’ll need to reach out to the company’s sales team to get a quote.
3. Reviewshake
Reviewshake can notify you about new patient reviews instantly. You can also use it to read and reply to all the reviews you get in one place.
It supports automated email and SMS review requests.
There’s also an option to upload your existing customer list and use it to set up a review request campaign.
What we like
Reviewshake includes a detailed reporting feature that lets you compare your online reputation against your competition.
What users say
Reviewshake earns solid marks for its breadth of review platform coverage and its competitive benchmarking tools, which users find genuinely useful for tracking performance against local rivals.
Agencies in particular appreciate the white-label capabilities and the ability to manage multiple client accounts from one place.
"Very easy to use. We can now offer review management to our clients — on top of the amazing services we already provide."
On the negative side, users flag limited widget customization as a recurring friction point, with some resorting to custom code to get the display they want.
Support response times also draw criticism, with several reviewers noting delays when troubleshooting integrations.
"The widgets are fine, but you don't have much control over how they appear on the site without custom edits."
Pricing
You can use Reviewshake’s free 14-day trial offer to test out the software. Paid plans include:
- Starter ($29/month)
- Growth ($59/month)
- Ultimate ($99/month)
4. GatherUp
GatherUp monitors dozens of review sources and sends you an email notification any time your practice receives a new review.
It also provides detailed reports on review trends and customer sentiment.
Apart from monitoring reviews, you can also use GatherUp to embed patient reviews on your website.
What we like
You can use GatherUp’s AI-powered review response feature to reply to patient reviews in seconds.
What users say
GatherUp is consistently praised for its onboarding experience and the quality of its customer support, which users describe as unusually hands-on for a platform at this price point.
The automation tools and consolidated dashboard also get strong marks, particularly from agencies managing multiple client locations.
"GatherUp is like a missing puzzle piece I'm grateful to have finally found! Not only is my own review-gathering process more streamlined, but I've got a new productized service I can sell to my clients."
The main area of friction is email template customization, with users wanting more control over outreach branding beyond color schemes and logo uploads.
Some long-term users have also noted that pricing has crept up over time while support responsiveness has dipped.
"Customization is unfortunately limited with GatherUp, specifically with their outreach emails.
Aside from changing the color schemes, changing email copy, uploading a logo, and making a few other small tweaks, it still didn't allow me to change the outreach emails in the way I needed to fit my company brand completely."
Pricing
GatherUp’s free 14-day trial offer lets you check out the platform and see if it’s the right fit for you. If you’d like to continue using GatherUp after the trial period is over, you’ll need to opt for one of the paid plans:
- Small Business ($99/month)
- Multi Location (starts at $60/month per location for 2-10 locations)
- Agency (custom pricing)
Improve your online reputation
Use LocalImpact to manage and improve your practice's online reputation with ease.
5. TrueReview
TrueReview lets you collect patient reviews with the help of automated email and SMS campaigns.
You can also use it to showcase top patient reviews on your site using the review widget feature.
The widget can be customized to fit your website’s look.
What we like
You can use TrueReview’s social post creator feature to turn your patient reviews into engaging social media posts you can share organically or promote via social media ads.
What users say
TrueReview users frequently cite its simplicity and straightforward setup as standout qualities, with many noting a significant jump in review volume shortly after getting started. The negative feedback filtering feature which intercepts unhappy customers before they hit public review sites earns particular praise.
"I love how user-friendly TrueReview is, but what truly sets it apart is the variety of options for sending out review requests. The ability to filter positive and negative feedback before directing customers to leave a review is a fantastic feature."
The main limitation users mention is gaps in integration coverage, particularly the lack of SMS support in some regions and limited CMS integrations. A few reviewers also note that multi-user access requires upgrading to a higher plan.
"The main about TrueReview from my perspective is the lack of integration with our CMS."
Pricing
TrueReview offers the following plans:
- Starter ($49/month)
- Small Business ($99/month)
- Premium ($299/month)
A 14-day trial offer is also available.
6. Broadly
Broadly monitors sites like Google, Yelp, and Facebook for reviews of your practice.
It includes a reputation management dashboard you can use to see your practice’s reputation at a glance.
The software also supports automated email and SMS review request campaigns.
What we like
Broadly offers AI-powered sentiment analysis, allowing you to surface common patient issues before they harm your online reputation.
What users say
Broadly users consistently praise the platform's simplicity and the quality of its customer support, with many noting that you don't need to be tech-savvy to get real value out of it. The automated review request workflow and web chat feature are both frequently cited as highlights.
"Broadly is easy to use, you don't need to be tech-savvy to send reviews, respond to web chats from customers or request payments. The navigation throughout the entire site is simple."
The most prominent complaint involves contracts and cancellation, with several users reporting difficulty exiting the platform after their needs changed. Some users also noted that actual review volumes didn't meet their expectations given the cost.
"We received about 20 reviews over a 9-month period with Broadly. We received the same amount of reviews by just emailing the client a Google review link. We were not interested in Broadly for anything except the text for reviews feature."
Pricing
Broadly offers the following pricing plans:
- Standard ($399/month)
- Pro ($699/month)
- Premium ($999/month)
- Franchises & Multi-Location (custom pricing)
There’s also a one-time $350 onboarding and setup fee.
7. Reviewtrackers
Reviewtrackers aggregates reviews from dozens of sources and lets you read and respond to them from one central location.
The platform can also surface trends and identify patient sentiment using sentiment analysis technology.
It supports automated email and SMS review request campaigns.
What we like
Reviewtrackers lets you set up templated responses to speed up review replies considerably.
What users say
Reviewtrackers users highlight the platform's aggregation capabilities and analytics as its strongest suits, with many appreciating the ability to pull reviews from 100+ sources into a single dashboard and generate shareable performance reports for their teams.
"The two things I appreciate most about ReviewTrackers are: one, a single place that collects the reviews I need to respond to and share with my team; and two, easy to produce metrics that I can share with my team so we can discuss areas of opportunity and successes."
The most common complaints center on limited customization in review request emails and delays in review syncing, particularly for Yelp. Several users also flagged the mobile app as underdeveloped compared to the desktop experience.
"I set up immediate notifications when we get reviews, but when I get a notification that a new Yelp review has been submitted, I won't see it in ReviewTrackers for almost 24 hours."
Pricing
Reviewtrackers’s pricing starts at $89/month/location, paid annually.
Protect your practice’s online reputation
Your online reputation can make or break your medical practice.
Choose one of the tools from our list to get started with managing, collecting, and showcasing patient reviews.
